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George Howard

How Artists And Managers Ink Sync Deals

George Howard, Co-Founder and Head of Music at MAX, is an associate professor of music business and management at Berklee College of Music, a top music business school in the US, and Brown University. The former President of Rykodisc and one of the original founders of TuneCore, Howard holds an MBA and a JD. 

What Does The Right Of Public Performance Mean?

George Howard, Co-Founder and Head of Music at MAX, is an associate professor of music business and...

What Are Mechanical Licenses And Why Are They Valuable? (Part Two)

George Howard, Co-Founder and Head of Music at MAX, is an associate professor of music business and...

What Are Mechanical Licenses And Why Are They Valuable? (Part One)

George Howard, Co-Founder and Head of Music at MAX, is an associate professor of music business and...

Music Publishing: Why It’s Important To Understand And How It Works

George Howard, Co-Founder and Head of Music at MAX, is an associate professor of music business and...

Examining The Evolving Role Of An Artist Manager

With new technologies constantly disrupting how the music business operates, the role of the artist...

How To Maximize The Value Of Music In A Commercial

Important Considerations for Brands and Agencies Looking To Integrate Music In Campaigns

The right...

Want Your Music In A Commercial? Start Preparing.

This article outlines the best practices for artist managers and artists when preparing for brand...

What If A Co-Writer Licensed Your Song Without Your Approval?

If the recent rulings around Consent Decrees are left to stand, anyone with fractional ownership of...