Super Bowl’s Most Shazamed Ads: Iggy Azalea, Skylar Grey & More

Days after Iggy Azalea released her new single “Savior,” featuring Quavo, the song appeared in a Super Bowl ad that was the most-Shazamed song during the Feb. 4 broadcast, according to Shazam.
READ MORE (Billboard)

Songs For Screens: Hip-Hop, Sony/ATV Lead 2018 Super Bowl Ads

Rappers Cardi B, Busta Rhymes and Missy Elliott appeared in popular spots for Amazon and Doritos & Mtn Dew, respectively, which featured their music, while Big Sean and Iggy Azalea both made surprise appearances alongside their synchs in spots for Quicken Loans and Monster Electronics.
READ MORE (Variety)

Industry Profile: Music Audience Exchange (MAX)

Rappers Cardi B, Busta Rhymes and Missy Elliott appeared in popular spots for Amazon and Doritos & Mtn Dew, respectively, which featured their music, while Big Sean and Iggy Azalea both made surprise appearances alongside their synchs in spots for Quicken Loans and Monster Electronics.
READ MORE (Music Connection)

Grammys 2018 Boosts Sales 328% Despite TV Ratings Drop

All together, the songs performed (and original versions of songs covered) sold 74,000 downloads, up from 17,000 on the previous day.
READ MORE (Hypebot)

Spotify Combining Artist Marketing and Artist & Label Services Teams

The newly formed department will act as a representative of creators’ and the music industry’s interests within Spotify and oversee artist marketing and promotional initiatives on and off the platform.
READ MORE (Billboard)

Viva Latino: Flagship Spotify Playlist For The Latin Market

Although it surprisingly didn’t receive any Grammy wins even after its explosive success over the past year, the popularity of Despacito has been a strong indicator of the opportunity presented by the Latin market for streaming platforms. Here we use the Spotify playlist Viva Latino to dig into the bigger picture from a numbers perspective.
READ MORE (Hypebot)

YouTube Explains Why Some Artists On Its Platform Are Asked To Sign ‘Non-Disparagement’ Agreements

YouTube has now acknowledged that these stipulations do occasionally appear in one-off contracts with its promotional partners – presumably, including music performers. But it says they are not standard practice, and certainly don’t figure in standard licensing deals on its platform.
READ MORE (Music Business Worldwide)

Brands + Music: Our Greatest Hits

In three years, MAX has run 300+ campaigns with 200+ artists. Our brand and artist partners have cumulatively created billions of “music moments” across streaming, social media, radio, and more.
WATCH VIDEO (MAX Blog)

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