Blog

We cover the intersection of music, brands, media and tech.
Subscribe

CMOs, Audiences Move To Their Own Beats

Marketers have long understood the power of music. As early as the 1920s, when commercial radio was in its infancy, advertisers began experimenting with jingles. General Mills even went so far as to commission a Minneapolis barbershop quartet to perform as the...

How Artists And Managers Ink Sync Deals

George Howard, Co-Founder and Head of Music at MAX, is an associate professor of music business and management at Berklee College of Music, a top music business school in the US, and Brown University. The former President of Rykodisc and one of the original founders...

What Does The Right Of Public Performance Mean?

George Howard, Co-Founder and Head of Music at MAX, is an associate professor of music business and management at Berklee College of Music, a top music business school in the US, and Brown University. The former President of Rykodisc and one of the original founders...

Trusted By:

Covered By:

WANT TO CONNECT WITH MUSIC FANS?    Get In Touch

CAREERS   |   CONTACT   |  CASE STUDIES   |  SAMPLES

Copyright ©2018 Music Audience Exchange | Privacy Policy & Terms of Service