June 11, 2018 – MAX Weekly

June 11, 2018 – MAX Weekly

HEADLINER Why Breakthrough Artists are 9x More Influential When we quantify influence, it’s easier for brands to see the value that breakthrough artists have over celebrity artists. READ MORE (Music Audience Exchange) OPENING ACTS The $6 Music Video Vying For An Award...
May 29, 2018 – MAX Weekly

May 29, 2018 – MAX Weekly

HEADLINER How Music Discovery Has Been Impacted By Technology We explore how technology shapes the way we discover, consume, and share music. We also take a look at how both musicians and marketers can use technology to create a personalized and impactful experience...
May 21, 2018 – MAX Weekly

May 21, 2018 – MAX Weekly

HEADLINER How Music Can Connect Us Across Cultures In a world of segmentation, where we often define ourselves by our differences, music offers a chance for shared experiences. Understanding the unifying power of music can help brands create messaging that will...
May 7, 2018 – MAX Weekly

May 7, 2018 – MAX Weekly

HEADLINER Why Music Can Help Brands Strike a Chord with Fans The music we love doesn’t just represent our personal preferences; it defines who we are. Brands that understand this will engage their target audiences better, developing deeper relationships with them and...
January 22, 2018 – Music

January 22, 2018 – Music

HEADLINER How Spotify Beat Apple To Charting The Future Of Music Spotify beat back the scourge of streaming album exclusives, and now it’s ready to go public. Here’s what it says about how fans value artists and platforms. READ MORE (The Ringer) OPENING ACTS Apple...