December 11, 2017 – Marketing

December 11, 2017 – Marketing

HEADLINER Facebook Adds Collection Of 1,000 Free Songs To Use In Video In September it was reported that Facebook was negotiating with major record labels and music publishers for rights to legally include copyrighted music in videos uploaded to the platform. READ...
October 16, 2017 – Marketing

October 16, 2017 – Marketing

HEADLINER Why Streaming May Predict The Next Generation Of Country Stars Spotify, Pandora and Apple Music are beginning to have concrete impacts on country music, helping artists to reach fans, build tours and generate income without relying on major labels and radio....
July 31, 2017 – Marketing

July 31, 2017 – Marketing

HEADLINER Coors Light Rolls Out Local Musicians Initiative After a successful test of the music program last year in Philadelphia, Orlando and Chicago, Coors Light is now expanding it to seven more U.S. markets, and plans to run it on an “always on” basis. READ MORE...
July 17, 2017 – Marketing

July 17, 2017 – Marketing

HEADLINER Coke Made More Than 1,000-Songs Featuring People’s Names Coke used 9 singers to record the songs. The 1,000 unique jingles were created from 25 different original music tracks, covering a variety of musical stylings. READ MORE (Ad Age) OPENING ACTS...
July 10, 2017 – Marketing

July 10, 2017 – Marketing

HEADLINER Jay-Z’s ‘4:44’ Certified Platinum Following Sprint Promotion 4:44 was released on June 30, and was initially exclusively available as a stream to existing customers of Tidal and Sprint. READ MORE (Billboard) OPENING ACTS I Have A Huge...